Markup Calculator
Calculate selling price, profit, and margin percentage from cost and markup.
Result
Selling price
Selling price $150.00
Profit $50.00
Margin 33.33%
Formula
Selling Price = Cost * (1 + Markup / 100)
Profit = Selling Price - Cost
Margin = Profit / Selling Price * 100 Example
If cost is $100 and markup is 50%, the selling price is $150. Profit is $50 and margin is 33.33%.
Markup is not the same as margin. Read markup vs margin for the practical difference.
Common mistakes
- Expecting 50% markup to produce 50% margin.
- Forgetting to include packaging, payment fees, or shipping costs in cost.
- Using markup without checking whether the final margin covers overhead.
Related tools
Compare this with the Profit Margin Calculator and Gross Profit Calculator.
FAQ
What is markup?
Markup is the percentage added to cost to set a selling price.
How do you calculate markup price?
Multiply cost by one plus the markup percentage divided by 100.
Is markup the same as margin?
No. Markup compares profit to cost, while margin compares profit to selling price.
Can markup be 100%?
Yes. A 100% markup means the selling price is double the cost.
Disclaimer
This calculator is for general business planning and educational use. It does not replace accounting, tax, or financial advice.